Any email marketing campaign should include some form of email validation. Why? validate every email sent and you will not only ensure that you are providing the best customer service, you will also have a much higher unsubscribe rate. Emails that are incorrectly routed could mean that hundreds or thousands of people are receiving your promotional emails, when in fact there is likely to be only one user signing up to receive your offers. Email validation or email verifications, is a first step to keep your email lists healthy, hence this feature will be at the heart of every system. You can read this article to learn more about email validation. In order to validate email addresses the email validation service will need to verify the sender's email address and send them to the provider of the domain they are using. This is very important as any fraudulent activity would result in these domain owners being contacted and if this happens, it may be too late. If you want to stay on top of your audience and deliver your messages, it is important to make sure that the emails you are sending are able to be delivered by the recipients. The verification method is quite simple in principle. You can go to: https://emailoversight.com/ to know about email validation. The email validation service will need to know who the sender is and what domain they are using. The next step will be to use a special web API supplied by zerobounce to check to see if the email address passed the verify stage. A verification API may be used to test a number of factors such as validity of IP, validity of name, forwarding information etc. The method is very straight forward and straightforward. Next, the mail server will send out a message to the single email address with a verification code. The code will be used to log into the zerobounce website. Once logged in, the user will be able to see whether or not the mail server can handle the request. The mail server will usually return an HTTP response code. If the code is not acceptable, then the user will have to contact support and get the code changed. The mail server will usually send out another request to the domain name in the case that the first request cannot be completed successfully. The email validation service will also track any bounces that might occur while attempting to send emails to a particular domain. This is done by dividing the number of bounces by the number of people trying to send emails to the domain. Any bounce that occurs is recorded and sent back to the client so that the senders can find out how their campaigns are performing and what is causing the problem. This helps to solve issues quickly and enables companies to improve their deliverability rates. Email validation allows you to create validating email lists without the hassle of manually adding email addresses to your list each time you need to create or modify it. This service works well for small businesses that do not have a need to send out thousands of promotional emails each week. It also allows users to check their records every time they do a lookup online. This also allows users to view the information they have about their customers to make sure that the addresses they are sending promotional emails to are completely valid. Validation allows your customers to know that your company's address database is up to date and accurate. You can read this post to get more information on the topic: https://www.reference.com/world-view/email-important-deedd2f9f98bd674.
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